Know Your Customers

Understanding your customers thru customer analytics is one of the most important parts of a profitable business. When and how they make payments is essential to your company’s revenue stream. PrismPay helps you recognize habits and behaviors among your customer base. The information you gather is valuable in how you manage customer relations and is valuable across many industries.It can also be used to improve your overall levels of customer satisfaction. When customers are happier they’re more likely to return. PrismPay offers your business detailed reports for customer payment behaviors. See how they prefer to pay and other helpful details about the transaction process. Our payment and reporting capabilities can be applied throughout a wide range of different industries.  Sign up with our service to see how you can position yourself to make more informed decisions.

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Understand Customer Behavior

All kinds of businesses would like to know their customers better. If you’re accepting payments, then you’re receiving valuable data. You can apply this information in order to make your marketing more effective. It can also be used to improve your overall levels of customer satisfaction. When customers are happier they’re more likely to return. PrismPay offers your business detailed reports for customer payment behaviors. See how they prefer to pay and other helpful details about the transaction process. Our payment and reporting capabilities can be applied throughout a wide range of different industries. These supported industry certifications include, but are not limited, to the following:

  • Auto Rentals
  • Ecommerce
  • Direct Marketing
  • Food & Service
  • Hotels & Lodging
  • Oil & Fuel Stations
  • Retail
  • Many More

Targeted Marketing Through Data

How does customer analytics benefit these disparate industries? Until big data analytics came along, many retailers suffered from a lack of understanding of their clients. Now you can store and analyze when customers prefer to shop and how frequently they visit. This can tell you a lot about when, and to whom, you need to market. Through payment data from PrismPay, you can create a predictive model that can help you forecast what your customers might do next. A thorough analysis of what your customers think and do can help your marketing be much more effective. Instead of casting a wide net, you can focus on specific demographics. This hyper-targeted marketing can ultimately save you time and money.

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Detailed Reporting Across Industries

There’s much to be discovered through the application of customer analytics. It isn’t enough anymore to simply find customers. It’s more important than ever to get them to keep coming back. This can be accomplished by using your analytics to improve rates of customer retention. Analytics can reveal a lot about how customers behave. When you combine analysis of the payment process with site analytics, you can develop a comprehensive profile of your average customer. Credit purchases are an extremely effective way of learning more about what customers like to buy and how they prefer to do it. PrismPay can give you full details on when and how your customers make payments.

  • On-the-fly Reporting
  • Customizable Analysis
  • Flexible Tools
  • CRM Integration

Customizable Customer Reporting Support

There’s more data at your disposal than ever before. It’s never been easier to have a complete understanding of your customers and how to make them happy. And how to make them happy. PrismPay gives you the reports you need on your customers’ spending habits to make you more effective as a business. Customizable reporting allows you to see what you want when you need it. View how money is being spent with an end-to-end transaction processing solution from an innovator of the industry. Sign up today to see how your business can benefit from comprehensive customer analysis.

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